“Thanks, but we’re happy with our rates.”
This is a very common objection that we get, and our response is “Great!” If your credit card processor is giving you fantastic rates, it just makes our job that much easier. Our work in this area is already done! Now I can finally fix that broken fence plank my Wife has been telling me about!
There’s Just One Thing…
Those aren’t the rates we look at! The rates your vendor/processor are offering you are typically solid, and while we do occasionally find someone who is being overcharged, it’s rarely anything to write home about. The rates we look for are ones your vendor/processor has absolutely zero vested interest in. We look to improve your Credit Card interchange fees, which your vendor/processor makes nothing on…zero, zilch, naythin. These interchange rates are the wholesale cost that Visa/Mastercard charge for each transaction. In most cases, more than 80% of what your being charged per transaction is interchange. Looks like I won’t have time to fix that fence plank afterall…
Can Interchange Rates Be Improved?
Contrary to common belief, yes they can! Credit Card interchange rates are largely determined by a slew of “rules” that Visa and Mastercard put in place. Each time one of these “rules” is broken, your interchange rate jumps up one notch.
Do you know how much you’re being charged by Visa and Mastercard per transaction? Do you know what a “good” or “bad” rate looks like? Are you happy with yours?
Download our info sheet to learn more about how we lower credit card merchant fees without changing vendors. Or, click the button below and contact us right now.